ENDLESS SUMMER

Videoinsight® Foundation – ETS participates in ENDLESS SUMMER, an exhibition project conceived by MAGMA, under the Artistic Direction of Alex Montanaro and Gioele Melandri, scheduled from May 16, 2026, to July 1, 2026, at the Magazzino del Sale in Cervia.
From May 16 to July 1, 2026, the Magazzino del Sale in Cervia hosts the second edition of ENDLESS SUMMER, a three-year exhibition cycle (2025-2027) conceived by MAGMA APS. Analyzing the utopian idea of an endless summer as an evocative and narrative device, the project stems from the desire to experiment with new forms of cooperation linked to individual curatorial practices, envisioning the exhibition as a jam session in which each critical and authorial specificity is enhanced without agonism or competition.
ENDLESS SUMMER is thus a shared experience built on discussion. Over the course of the project’s three years, a group of curators from different generations—each with their own sensibilities and lines of research—invites emerging and established visual artists active on the Italian and international scene to explore summer as a potential poetic medium. A season in which time seems to stretch, light redefines rhythms and spaces, and new perceptions, visions, and desires dynamically take shape.
The project moves within this suspended dimension, evoked more as a state of mind than as a simple climatic phenomenon: summer thus becomes a perceptual threshold where the intensity of the experience intertwines with its very transience, and the vitality of the present is already accompanied by melancholy for the inexorable end of the season.
The project’s title is taken from a 1960s documentary about surfing by Bruce Brown, in which the director follows a group of surfers traveling between the two hemispheres in search of a perpetual summer. ENDLESS SUMMER captures this paradox, evoking the image of a perpetual season: an unattainable ideal, an almost utopian dimension.
The works selected by the curators—ranging from painting to video, sculpture, photography, and performance—interact with one another through free dynamics of juxtaposition and resonance. This creates a lively and organic space for discussion, developed in a climate of mutual trust between the artists involved and the curators collaborating on the project.
At the end of the three-year exhibition period, a publication will be produced that will bring together all the works presented throughout the exhibition, documenting the different thematic approaches and the curatorial trajectories that have emerged.
This thematic cycle was conceived by MAGMA specifically for Cervia and realized with the support of the Municipality, with the aim of establishing an interest in contemporary art in the area and contributing to the valorization of certain cultural, social, and anthropological specificities of the community hosting its results. The choice of the theme also stems from the desire to highlight the city’s strong connection with the summer season, a poetic trigger still capable of generating surprising imagery.
ENDLESS SUMMER is an invitation to experience the exhibition as one experiences summer: with the awareness of a full and present intensity, yet destined to fade.
The selection of curators this year is again based on the idea of giving voice to both those who work within museums, galleries, and cultural institutions, as well as those who spearhead independent and non-profit projects. With this in mind, and in a constantly evolving spirit of engagement and collaboration, several project spaces active throughout Italy have been invited to participate, including: Gelateria Sogni di Ghiaccio (Bologna), Fertile (Brescia), and Toast Project (Florence). Curators Viola Emaldi, Antonio Grulli, Milovan Farronato, Cornelia Mattiacci, and Saverio Verini are also involved.
Artists: Riccardo Baruzzi, Sergio Breviario, Stefania Carlotti, Anna Capolupo, Martina Cassatella, Maurizio Cattelan, Paolo Chiasera, Cuoghi Corsello, Sabine Delafon, Gabriele Ermini, Joana Escoval, Massimiliano Fabbri, Flavio Favelli, Luca Federico Ferrero, Francesco Gennari, Luigi Ghirri, Nan Goldin, Alessandra Giovannoni, Guido Guidi, Lin Hóng Jìng, Lucia Leuci, Goshka Macuga, Andrea Magnani, Tess Mallavergne, Davide Mancini Zanchi, Eleonora Mariani, Eva Marisaldi, Rachele Maistrello, Matisse Mesnil, Jimmy Milani, Mattia Moreni, Chiara Peruch, Alessandro Piangiamore, Paola Pivi, Luca Poncetta, Giulia Poppi, Laure Prouvost, Riccardo Previdi, Marinella Senatore, Vincenzo Simone, Roberta Silva, Tommaso Silvestroni & Mihály Mór Kovács, Michele Tocca, Gloria Tomasini, Vinicius Jayme Vallorani, Giuditta Vettese, Francesco Vezzoli, Venerdisabato, Andy Warhol, Giovanni Wetzl, Shafei Xia.
ENDLESS SUMMER is made possible thanks to the contribution of the Municipality of Cervia.
Press Office
Irene Guzman: irenegzm@gmail.com
MAGMA has been operating in the Romagna region since 2014. It is an interdisciplinary research collective committed to developing curatorial projects aimed at disseminating and fostering multisensory perception of diverse forms of contemporary artistic expression, including music, performance, and visual arts. MAGMA is by nature a nomadic cultural association; it engages with its context and contextualizes its interventions to redefine or expand the identity of the place itself. Its focus is on using immersive experiences to transform, on a symbolic and cultural level, the collective perception of places of high historical, artistic, and naturalistic value: be they evocative natural landscapes (urban and suburban) or institutional cultural contexts, with which to design proposals aligned with the cultural identity of the region. Examples of such contexts include the MAR Museum in Ravenna, the former Convent of San Francesco in Bagnacavallo, Casa Varoli in Cotignola, the former Woodpecker nightclub, and the Magazzino Darsena in Cervia. She has organized and curated several cultural events, such as the Elementi festival (ongoing since 2000), the Modulo Fest festival, and the group exhibitions Bruma (2016), Non Giudicare (2020), Il Rituale del Serpente (2021), and Endless Summer (2025).












